Friday, May 22, 2020

No Ads, Still Spike

We complain* about being trapped in the World War 1990 vortex but cranking out new novels in that universe has a great side effect. Sales of the old novels spike:
Each color represents one of the previous five World War 1990 books. Those massive spikes of the last few days coincide with the spike in Three Seas sales. All this without ads. 

Here's what's happening. New readers see World War 1990: Battle of the Three Seas and think, Battle of Three Seas....aircraft carrier on the cover...wait, there's more just like this. Wow, oh wow....where do I start?

It's branding at this point. We know we like Jameson's Irish Whisky, so they don't have to advertise to us. Everyone knows Japanese cars are high quality vehicles you can drive into the ground. They don't need to advertise that fact. Alternate history fans know what they're getting when they see the next World War 1990 novel is published.

We are very good at what we do.

*Having ideas is like having pitching, you can't have too much of it.

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